STOCKHOLM, Feb. 2, 2021 /PRNewswire/ — Boozt, the leading Nordic trend and life style e-commerce tech business, makes the 1st move to combine Dwell Online video Searching powered by Swedish cellular reside streaming technological innovation husband or wife Bambuser at Stockholm Fashion 7 days 9 – 11 February.
As a strategic husband or wife of Stockholm Vogue 7 days (SFW), Boozt is the initial e-commerce retailer to keep a reside online video shopping event as part of the manner week timetable. The Boozt Observe & Store will be a day by day function featuring highlights from the SFW schedule, allowing for buyers to interact in an interactive browsing experience in authentic-time in just the video broadcast.
“We continue to commit in reducing-edge technological know-how made to elevate the browsing encounter for our additional than 2 million clients. By introducing the “Boozt Watch & Shop” are living video buying occasions we want to invite our local community to connect with the manner industry – partaking all people around Nordic makes, sustainable options and traits. We seem forward to launching this with SFW and the solid Nordic fashion models, on the lookout into traits 2021,” says Dorte Tandrup, Revenue & Advertising Director at Boozt.
Boozt Look at & Store reside shopping SFW routine
- 9 February: Boozt Stay on Sustainable manner, hosted by Elina Grothén, Vogue Director at Elle Sweden
- 10 February: Boozt Reside on SFW Traits, hosted by Jahwanna Berglunds, Style Editor at Odalisque Magazine and Susan Stjernberger, Influencer @styleinscandinavia
- 11 February: Boozt Stay on Nordic designers, hosted by Katinka Island, Senior Obtaining Supervisor at Boozt and Sarah Jane Wilson, Style Editor at Boozt
“Engineering is enjoying an increasingly critical purpose in the fashion market, and in the past year, it really is turn into even additional critical as models are challenged to have interaction audiences via digital channels. We could not be happier to see Dwell Video Browsing be built-in into the most important program for Stockholm Trend 7 days and imagine that it will be a essential element in scaling powerful and sustainable Nordic gamers like Boozt,” says Maryam Ghahremani, CEO at Bambuser.
“As TechCrunch places it, Sweden is a tech celebrity from the North. We want to motivate and acquire entrepreneurship and innovation in the Swedish trend marketplace and to showcase how our technologies assistance press boundaries to showcase Swedish brand names,” suggests SFW Organiser Catarina Midby, Secretary Standard at Swedish Vogue Association.
Make contact with data
Maryam Ghahremani, CEO Bambuser | [email protected] | +46 8 400 160 02
Emma Holmberg, Conversation Supervisor, Boozt | [email protected] | +46 73 024 74 45
Catarina Midby, Common Secretary, Swedish Trend Affiliation | [email protected]
Bambuser is a program firm specializing in interactive live video clip streaming. The Company’s principal item, Are living Video Browsing, is a cloud-primarily based program answer that is utilised by consumers such as world wide e-commerce and retail companies to host dwell browsing ordeals on web sites, mobile apps and social media. Bambuser was founded in 2007 and has its headquarters in Stockholm.
Boozt is a top Nordic know-how firm marketing style and life style online. Launched in 2011, Boozt has more than 2 million energetic shoppers and gives a curated and modern day selection of manner and life-style makes largely by way of its multi-brand webstore Boozt.com. The business is focused on applying slicing-edge engineering and area Nordic operations to curate the greatest feasible buyer knowledge.
About Stockholm Style 7 days
Stockholm Style Week was started in 2005 with the goal of putting Stockholm and Swedish vogue on the worldwide vogue scene. Stockholm Trend Week was at first a physical occasion held two times for each yr. It has been relaunched in a digital composition considering the fact that August 2020. Check out Stockholm Fashion 7 days for a plan of gatherings and displays happening February 9-11, 2021.
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